A typeface that would ostensibly be one of the best examples of modernist type was designed for the logotype use back in the late 1960s of “Avant Garde” magazine. Designed by Herb Lubalin and Tom Carnase, Avant Garde is based on geometry and cleanliness of lines, yet it has a modernist character in style because of what it exudes. The design in the letterforms does capture the very brand essence of the avant-garde spirit that this magazine was all about: bold in character yet innovative in conventional typography.
What makes the Avant Garde font special is how well it works in terms of legibility for heads, logos, and advertising materials. Avant-garde has its peculiar geometric forms at once traditional and a bit cheeky. It looks balanced and in harmony but not flattish. The powerful visual message is well conveyed. It also comes packed with special ligatures, which make any design project look that much more sophisticated and original.
Avant Garde Font Family
- Avant Garde Extra Light
- Avant Garde Extra Light Condensed
- Avant Garde Extra Light Condensed Oblique
- Avant Garde Extra Light Oblique
- Avant Garde Book
- Avant Garde Book Condensed
- Avant Garde Book Condensed Oblique
- Avant Garde Book Oblique
- Avant Garde Std Medium
- Avant Garde Medium Condensed
- Avant Garde Medium Condensed Oblique
- Avant Garde Medium Oblique
- Avant Garde Demi
- Avant Garde Demi Condensed
- Avant Garde Demi Condensed Oblique
- Avant Garde Demi Oblique
- Avant Garde Bold
- Avant Garde Bold Condensed
- Avant Garde Bold Condensed Oblique
- Avant Garde Bold Oblique
Avant Garde Font is a bold and unique font that is perfect for any project. It has a modern, vintage feel to it and can be used for everything from logos to headings.
Avant Garde Font Download
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Font Designer | Herb Lubalin, Tom Carnase |
License | Free For Personal Use |
Generally, avant-garde is for professional use because of its modern and fierce look. It works great with other necessary fonts since it’s very flexible, thus making the output and the presentation of brochures, presentations, web pages, and many more stronger. Avant-garde is in each designer’s bag as a tool for every chic, bold, or modern statement.
I hope you love using this font as much as I do! If you need help installing fonts, check out these guides: Microsoft’s article for Windows users and Apple’s article for Mac users.
I needs to spend some time learning much more or understanding more.